Reinforcing a trend that was seen in last year’s HSBC U.S. Survey on International Business, which I wrote about here, the most recent HSBC International Business Survey of 650 senior finance execs found that many see growth opportunities in foreign markets. In fact, nearly three-quarters of respondents increased their overseas sales targets; that’s up from 56 percent a year ago. More than half said that their overseas business was growing faster than their domestic operations.
While Canada and the U.K. were mentioned most frequently as the top markets for cross-border transactions, execs saw greater long-term opportunity in China, with 45 percent of respondents saying that it had the greatest growth potential. India came in second, with 27 percent of the vote. “The creation of huge middle classes” in these countries has caught execs’ attention, says Christopher Davies, senior executive vice president and head of commercial banking with HSBC. more