Get Ready—Big Data is Coming to Your Organization Soon
When an expert tells you that the amount of data is exploding it usually leads to a pitch to buy more storage capacity or tools to better manage the storage you have. While that’s probably not bad advice, it misses the most important point.
The point usually overlooked is that the data, when used right, has great business value. “Analyzing large data sets—so-called big data—will become a key basis of competition, underpinning new waves of productivity growth, innovation, and consumer surplus,” declares McKinsey in a recent research report. Click here for a copy.
IBM, which is in the business of selling technology to generate, capture, store, analyze, and apply data, has been pushing the idea of the business value of data for years. Next week it is holding its annual Information on Demand conference in Las Vegas. There it will showcase its thought leadership and technologies for dealing with big data. more








