If you believe the hype about VMworld 2011, the annual virtualization fest held by VMware, the leading distributed systems hypervisor company, you might think virtualization was poised to take over the world. OK, in some ways it is, at least the IT world anyway. CFOs should care because virtualization has the potential to save money and eliminate a lot they don’t like about conventional IT.
But VMworld wasn’t the only mega-event going on. Salesforce.com, the 900 lbs. gorilla in the SaaS industry, staged its annual Dreamforce event in San Francisco this same week. Dreamforce expects 45,000 attendees, better than doubling VMworld’s 20,000. Salesforce is using Dreamforce to rebrand itself as the social enterprise company on the basis of its cloud platform and how it leverages social, mobile, and open cloud technologies to change companies’ relationships with their customers. Dreamforce sponsors include the big consulting firms but few of the IT vendors.
Judging by the projected attendance at this year’s VMworld it clearly was one of the two places to be this final week of summer if you’re interested in IT. The list of corporate participants includes all the big names in technology—the ones not at Dreamforce–Cisco, EMC, HP, NetApp, CA, IBM, Intel, Symantec, and more; a veritable clash of titans. Here’s a sampling: more